In today’s modern world, with the fast development of technology and AI, Businesses and companies had to change from the oldest ways, to keep up with the newest marketing ways and advertising products.
Digital Marketing these days is more popular than the nostalgic way that has been used for years. One of the most important tools that have been used for quite some time now is Content Production.
A great and interesting Content Writing can end. with people buying your product or showing interest in your services and trust more easily in your business.
In Digital Marketing we have two kinds of Creating Content :
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General Content Production
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Special Content Production
In this essay, we as DayaWork Website gathered some useful information in General Content Production that you can find useful so let’s continue.
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What is Content Production?
So basically Content Production is the process of developing and creating visual or written assets, such as videos, eBooks, blog posts, whitepapers, or infographics.
Content Production has a lot of steps such as:
And…
Every step of content Production that we mentioned or not, is the key rule for entertaining your audience and getting them to trust you.
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General Content Production
It is true that UX/UI design is the most visible thing when you visit a website, but you should consider without good and useful content, your website is nothing but a beautiful yet empty pot flower.
It is true that a beautiful website can be eye-catching at first and handy at some point but if there isn’t something more than beauty like great Content, the audience will get bored soon and will leave your page.
That is why managers and professionals understood that just being beautiful is not enough and they have to work harder and try to create contents that will hook the audience for hours on their website. of course, if they want to win the competitions from their competitors.
Now we can define General Content as Content that is not specialized in one topic and can be shared in all sorts of social media with audiences that have different tastes.
Also, pieces of information about your product, Services, or productions of a company or business can be defined as General Production in Social Media.
In other words, we can say that gathering every document, picture, or text that is related to your work and has been collected by DayaWorks specialist to increase visits to your website and improve the entertainment for your audience is Content Production.
Content Production is included with these steps:
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Inserting News
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Announcements
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Information about product or services
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Answering the questions of visitors
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As we said content can be the only thing that will change your website upside-down, so our specialist will try their best to provide the most fitting and usable content for you to increase your impressions and start to create a rememberable brand.
Something that you should definitely consider is that, if you have a variety of topics and content on your website, it is most likely to be visited and acknowledge by the audience.
-The Importance Of Content Production
We can say that content production is one of the subcategories of Digital marketing. So you should do the Content Production in a way that is more interesting, usable, and unique so it could increase your visitors and make the old visitors come back for more. With this method, you can have a return on investment and even after a while some profits just with good content.
Some important points that you should know about Digital Marketing and Content Production are:
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Content Marketing is 3 times faster at attracting customers than the old marketing methods and it is 60% Cheaper too.
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Small companies and businesses that use Content Marketing are 162% more likely to succeed than companies that don’t use it.
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60% of Online shopping is because of t great content that customers have read about that product or service.
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Companies that shared more than 16 posts in a month are more likely to get visitors more than those who post only 4 in a month.
It’s better at first to concentrate on creating a well-designed website than Creating good content to attract more audience and improve your impression.
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General Content Production for websites according to SEO
General Content Production can live a huge impact on the SEO of your website so that is why most websites use Special Content Production for their audience.
Products of General Content Production are available in most sites in different kinds but these are the best of them:
- Special Content Production Via Link
- Podcats
- Videos or Advertisment
Usually all websites with different topics and audience
Need General and Special Content Production together to have the greatest impact they have in mind.
So basically General Content Production is content that most people can understand and use such as :
Psychology Contents
Motivational Contents
Information about diseases and so…
Any website will use General Content Production so they can have more visitors aside from the ones that they have on their Special Content.
For example, if you have a website about medical supplements and your Special Content is how to use them, how much they wight or how the materials are, then the General Content for your website would be like what diseases are more dangerous, how you can make a homemade kit-aid, or what to do in some specific crisis.
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How to write General Content Production
These contents will be written in a way that you will have educational and useable information and keywords for the visitors to find you faster at the same time.
It’s better for you that have both the General content and Special content on the same web because they both will increase your Impressions, not one individual.
Two Important Point:
1. Keywords are the essentials in both General and Special Content on your website.
2. BothGeneral Content and Special Content are equal in importance and have their own audience but adding them together will make both audience regularly visitors.
In the end, it is better to have both topics on your website. For the specialist, they should have the skills to write in both topics or either way they are lacking at skills that are required in these days. For further information content DayaWorks Team, we would be happy to help you.